![]() ![]() It looks at the person's profile picture, location, headline, about section, experience, skills, and a whole lot more. LinkedIn saves data for every profile on the platform. The answer is the LinkedIn search algorithm! When you run a search on LinkedIn, have you ever wondered why the person who came up first came up first? Or why the person in the 10th slot didn't “beat out” the nine people ahead of them? Professionals use it to find people to network with, etc. Recruiters use it to find qualified candidates, sales people use it to find potential prospects. People use the search functionality to find other people. LinkedIn is a search engine, just like Google, Amazon, or YouTube. If you're asking what the heck that means in plain English, that's a fair question. The endorsements on your LinkedIn skills actually play a role in your rank with the LinkedIn search algorithm! If you want people to know you're great a Photoshop and you have 27 endorsements on LinkedIn, you're achieving that goal!īut the second is where the real magic happens, and it's something most people don't realize… Most people know the first, which is that credibility and social proof that comes with a +1 from other professionals. LinkedIn endorsements can have two major impacts on your profile. Now I want to teach you the same strategies I used so you can get a taste of those results for yourself! How LinkedIn Endorsements Can Boost Your Profile Views Those skills, combined with some of the other strategies we'll talk about in this post, have resulted in my profile showing up in 12,500+ searches every single week: Then I continued to grow it from 100k to 875k in the time since.įocusing on skills specifically, I have 100+ endorsements for my top skills and dozens of endorsements for the other skills on my profile: I grew my following from 3,000 people to 100,000+ in less than 12 months. Later on, I started creating content on LinkedIn. I accepted the offer from Microsoft, which I landed due to a recruiter finding my profile and reaching out to me: ![]() I eventually landed interviews and offers at Google, Microsoft, and Twitter. I leveraged the tactics I'm sharing in this post (along with other tactics on headlines, summaries, profile pictures, etc.) to create a LinkedIn profile that helped me win more jobs. I started seriously using LinkedIn back in 2014 as a job seeker. In this case, that'd be success on LinkedIn! Specifically with skills, endorsements, and visibility. The best thing I learned was to only take advice from people who already had what I wanted. It was confusing and most of what I tried never worked. If that sounds good to you, let's go! Who Am I To Talk About LinkedIn Endorsements?īefore we dive into the details, I wanted to provide a little background on my experience with LinkedIn and why I'm qualified to give this advice.Īs a job seekers, I was super frustrated by all of the fluffy career advice online.
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